The primary challenge was to create a VPN application that addressed the core user needs for privacy and security without compromising on ease of use, especially for less tech-savvy users. Furthermore, the design needed to effectively integrate a tiered pricing model (Free, Monthly, Annual) and monetization strategies (ads for free users, premium upgrades) in a way that felt fair and non-intrusive, encouraging conversion to paid plans.
The VPN market is highly competitive, demanding solutions that are not only secure and fast but also intuitive and user-friendly. Super VPN aimed to establish itself as a leading provider by offering a cross-platform VPN service focused on speed, security, and accessibility.
To design, develop, and deploy Super VPN, a high-performance VPN solution featuring robust encryption, a seamless user interface across multiple platforms (iOS, Android, Windows, Web), flexible pricing (including a free tier), and multi-device support (up to 10 devices per account).
Leading design from India, I partnered closely with leadership in the US and engineering teams in Ukraine and India. Our core group from CEO and PM to mobile, desktop, and QA specialists, enabled seamless coordination, swift feedback loops, and consistent product quality across geographies.